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Solos: last name law firm or trade name?

...
Laughsome Slate Dopamine Roommate
  05/22/24
I think last name is better. But if you want to eventually s...
Boyish metal stag film
  05/22/24
I'd be happy if one of my kids took over it when I died.
Laughsome Slate Dopamine Roommate
  05/22/24
i thought you're a paralegal?
motley domesticated cuckoldry multi-billionaire
  05/22/24
npfd?
Laughsome Slate Dopamine Roommate
  05/22/24
yeah I’m sure they’re dying to take over the bus...
cowardly international law enforcement agency office
  05/22/24
last name. trade names always seemed kinda prole to me
Shimmering Keepsake Machete Haunted Graveyard
  05/22/24
pnnc
Laughsome Slate Dopamine Roommate
  05/22/24
I think trade-name law firms are among the most startingly p...
purple submissive puppy
  05/22/24
Checks out, Reddit seems to be all about trade names. The ma...
Laughsome Slate Dopamine Roommate
  05/22/24
"resale value"? What fucking percent of solo shop...
purple submissive puppy
  05/22/24
You start solo then hire lawyers and staff and then sell...i...
Boyish metal stag film
  05/22/24
but you can always rebrand later i suppose
Laughsome Slate Dopamine Roommate
  05/22/24
An old boomer (maybe even silent gen) solo once tried to &qu...
vibrant theatre
  05/22/24
Lol what did he want for it?
purple submissive puppy
  05/23/24
Git ‘er Dun Law
flirting principal's office generalized bond
  05/22/24
Trade name is so fucking prole but a good one probably bring...
curious gas station telephone
  05/22/24
love it when law firms have "modern" MBA-sounding ...
Shimmering Keepsake Machete Haunted Graveyard
  05/22/24
It just makes me assume they are horrible lawyers. The same ...
curious gas station telephone
  05/22/24
cr
Glassy location
  05/22/24
I have no idea why solos would do trade names. I think it m...
Amethyst box office juggernaut
  05/22/24
either be The Law Tiger or just go with your name, there is ...
Dashing boltzmann
  05/22/24
titcr https://www.gorillalawfirm.com/
Shimmering Keepsake Machete Haunted Graveyard
  05/22/24
this man is leaning in
Dashing boltzmann
  05/22/24
Trade name is great for marketing because people know that y...
multi-colored center
  05/22/24
Also pigeonholes you into that practice area though.
Laughsome Slate Dopamine Roommate
  05/22/24
This is assuming you've made the choice that you're going to...
multi-colored center
  05/22/24
Few general practitioners anymore. But very common to take a...
Laughsome Slate Dopamine Roommate
  05/22/24
https://www.mybaldlawyer.com/
maize son of senegal heaven
  05/22/24
...
Laughsome Slate Dopamine Roommate
  05/22/24
Damn. No one would ever accuse him of false advertising.
swashbuckling shrine philosopher-king
  05/22/24
Wild animal, actually.
Hairraiser rambunctious trailer park
  05/22/24
...
Stimulating Magical Dilemma
  05/22/24
NorCal Employment Counsel
Bateful primrose azn
  05/22/24
I don't think that was his actual firm name.
swashbuckling shrine philosopher-king
  05/22/24
Trade name
razzle frum abode codepig
  05/22/24
Juice WRLD Capital Partners
supple spruce knife athletic conference
  05/22/24


Poast new message in this thread



Reply Favorite

Date: May 22nd, 2024 4:57 PM
Author: Laughsome Slate Dopamine Roommate



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684071)



Reply Favorite

Date: May 22nd, 2024 4:58 PM
Author: Boyish metal stag film

I think last name is better. But if you want to eventually sell your practice to Wal-Mart, then trade name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684077)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Laughsome Slate Dopamine Roommate

I'd be happy if one of my kids took over it when I died.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684107)



Reply Favorite

Date: May 22nd, 2024 5:33 PM
Author: motley domesticated cuckoldry multi-billionaire

i thought you're a paralegal?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684178)



Reply Favorite

Date: May 22nd, 2024 6:09 PM
Author: Laughsome Slate Dopamine Roommate

npfd?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684307)



Reply Favorite

Date: May 22nd, 2024 10:13 PM
Author: cowardly international law enforcement agency office

yeah I’m sure they’re dying to take over the business of the guy who screamed at them when they were small children

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684944)



Reply Favorite

Date: May 22nd, 2024 4:59 PM
Author: Shimmering Keepsake Machete Haunted Graveyard

last name. trade names always seemed kinda prole to me

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684081)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Laughsome Slate Dopamine Roommate

pnnc

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684108)



Reply Favorite

Date: May 22nd, 2024 5:01 PM
Author: purple submissive puppy

I think trade-name law firms are among the most startingly prole things you can do to your practice.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684087)



Reply Favorite

Date: May 22nd, 2024 5:05 PM
Author: Laughsome Slate Dopamine Roommate

Checks out, Reddit seems to be all about trade names. The main alleged benefits are resale value and SEO rankings. The former might be something to consider for certain practice areas but the SEO stuff makes no sense to me. Can't you just put those buzzwords elsewhere on your site? i.e. Paralegal Mohammad, #1 SoCal Bankruptcy Attorney

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684104)



Reply Favorite

Date: May 22nd, 2024 5:18 PM
Author: purple submissive puppy

"resale value"? What fucking percent of solo shops have resale value after the solo attorney no longer works there?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684144)



Reply Favorite

Date: May 22nd, 2024 5:29 PM
Author: Boyish metal stag film

You start solo then hire lawyers and staff and then sell...if you're gay

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684168)



Reply Favorite

Date: May 22nd, 2024 6:11 PM
Author: Laughsome Slate Dopamine Roommate

but you can always rebrand later i suppose

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684311)



Reply Favorite

Date: May 22nd, 2024 9:35 PM
Author: vibrant theatre

An old boomer (maybe even silent gen) solo once tried to "sell" me his practice, which consisted mostly of traffic defense and shitty family law. Just had a good chuckle remembering that.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684836)



Reply Favorite

Date: May 23rd, 2024 12:25 AM
Author: purple submissive puppy

Lol what did he want for it?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685244)



Reply Favorite

Date: May 22nd, 2024 9:27 PM
Author: flirting principal's office generalized bond

Git ‘er Dun Law

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684813)



Reply Favorite

Date: May 22nd, 2024 9:33 PM
Author: curious gas station telephone

Trade name is so fucking prole but a good one probably brings in business. I have too much pride.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684829)



Reply Favorite

Date: May 22nd, 2024 9:45 PM
Author: Shimmering Keepsake Machete Haunted Graveyard

love it when law firms have "modern" MBA-sounding hip names.

Like, Synergy Law, Fidelity Law, EZ Legal, Reliant Law, Apex Legal, Inspire Legal Services, Holistic Legal, etc.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684870)



Reply Favorite

Date: May 22nd, 2024 9:48 PM
Author: curious gas station telephone

It just makes me assume they are horrible lawyers. The same when most firms advertise.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684880)



Reply Favorite

Date: May 22nd, 2024 9:50 PM
Author: Glassy location

cr

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684888)



Reply Favorite

Date: May 22nd, 2024 9:49 PM
Author: Amethyst box office juggernaut

I have no idea why solos would do trade names. I think it means they are basically killing time until they partner up with other attys

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684886)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: Dashing boltzmann

either be The Law Tiger or just go with your name, there is no in between

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684915)



Reply Favorite

Date: May 22nd, 2024 10:03 PM
Author: Shimmering Keepsake Machete Haunted Graveyard

titcr

https://www.gorillalawfirm.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684919)



Reply Favorite

Date: May 22nd, 2024 10:04 PM
Author: Dashing boltzmann

this man is leaning in

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684922)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: multi-colored center

Trade name is great for marketing because people know that you only do of law.

"Faggot Family Law" tells potential clients that you specialize in a certain field of law and that's why you're charging through the nose.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684917)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Laughsome Slate Dopamine Roommate

Also pigeonholes you into that practice area though.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685046)



Reply Favorite

Date: May 22nd, 2024 10:44 PM
Author: multi-colored center

This is assuming you've made the choice that you're going to double-down on this particular area and pass on anything else.

Nobody ever got rich being a General Practioner

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685049)



Reply Favorite

Date: May 22nd, 2024 11:02 PM
Author: Laughsome Slate Dopamine Roommate

Few general practitioners anymore. But very common to take anything that walks in the door in the early days, or focus on a few transactional areas until a clientele is established. You can always target later with marketing, website or a dba later.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685107)



Reply Favorite

Date: May 22nd, 2024 10:15 PM
Author: maize son of senegal heaven

https://www.mybaldlawyer.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684949)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Laughsome Slate Dopamine Roommate



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685047)



Reply Favorite

Date: May 22nd, 2024 10:46 PM
Author: swashbuckling shrine philosopher-king

Damn. No one would ever accuse him of false advertising.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685058)



Reply Favorite

Date: May 22nd, 2024 10:56 PM
Author: Hairraiser rambunctious trailer park

Wild animal, actually.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685083)



Reply Favorite

Date: May 22nd, 2024 11:07 PM
Author: Stimulating Magical Dilemma



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685120)



Reply Favorite

Date: May 22nd, 2024 11:06 PM
Author: Bateful primrose azn

NorCal Employment Counsel

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685116)



Reply Favorite

Date: May 22nd, 2024 11:09 PM
Author: swashbuckling shrine philosopher-king

I don't think that was his actual firm name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685131)



Reply Favorite

Date: May 22nd, 2024 11:08 PM
Author: razzle frum abode codepig

Trade name

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685124)



Reply Favorite

Date: May 22nd, 2024 11:19 PM
Author: supple spruce knife athletic conference

Juice WRLD Capital Partners

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685150)