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Solos: last name law firm or trade name?

...
Mind-boggling Navy Lay Hominid
  05/22/24
I think last name is better. But if you want to eventually s...
yapping hospital kitty cat
  05/22/24
I'd be happy if one of my kids took over it when I died.
Mind-boggling Navy Lay Hominid
  05/22/24
i thought you're a paralegal?
emerald associate black woman
  05/22/24
npfd?
Mind-boggling Navy Lay Hominid
  05/22/24
yeah I’m sure they’re dying to take over the bus...
Razzmatazz Pervert
  05/22/24
last name. trade names always seemed kinda prole to me
Drab persian codepig
  05/22/24
pnnc
Mind-boggling Navy Lay Hominid
  05/22/24
I think trade-name law firms are among the most startingly p...
Azure church building
  05/22/24
Checks out, Reddit seems to be all about trade names. The ma...
Mind-boggling Navy Lay Hominid
  05/22/24
"resale value"? What fucking percent of solo shop...
Azure church building
  05/22/24
You start solo then hire lawyers and staff and then sell...i...
yapping hospital kitty cat
  05/22/24
but you can always rebrand later i suppose
Mind-boggling Navy Lay Hominid
  05/22/24
An old boomer (maybe even silent gen) solo once tried to &qu...
Opaque adventurous gas station
  05/22/24
Lol what did he want for it?
Azure church building
  05/23/24
Git ‘er Dun Law
Self-absorbed supple den crotch
  05/22/24
Trade name is so fucking prole but a good one probably bring...
big pistol
  05/22/24
love it when law firms have "modern" MBA-sounding ...
Drab persian codepig
  05/22/24
It just makes me assume they are horrible lawyers. The same ...
big pistol
  05/22/24
cr
flushed zippy senate pocket flask
  05/22/24
I have no idea why solos would do trade names. I think it m...
Racy Theater Stage
  05/22/24
either be The Law Tiger or just go with your name, there is ...
bright lascivious pisswyrm school
  05/22/24
titcr https://www.gorillalawfirm.com/
Drab persian codepig
  05/22/24
this man is leaning in
bright lascivious pisswyrm school
  05/22/24
Trade name is great for marketing because people know that y...
Rough-skinned Cracking Goal In Life Incel
  05/22/24
Also pigeonholes you into that practice area though.
Mind-boggling Navy Lay Hominid
  05/22/24
This is assuming you've made the choice that you're going to...
Rough-skinned Cracking Goal In Life Incel
  05/22/24
Few general practitioners anymore. But very common to take a...
Mind-boggling Navy Lay Hominid
  05/22/24
https://www.mybaldlawyer.com/
black crackhouse partner
  05/22/24
...
Mind-boggling Navy Lay Hominid
  05/22/24
Damn. No one would ever accuse him of false advertising.
cerise bespoke indirect expression
  05/22/24
Wild animal, actually.
provocative tanning salon
  05/22/24
...
ivory mewling national
  05/22/24
NorCal Employment Counsel
insecure sooty kitchen prole
  05/22/24
I don't think that was his actual firm name.
cerise bespoke indirect expression
  05/22/24
Trade name
swollen erotic organic girlfriend
  05/22/24
Juice WRLD Capital Partners
Brass Dopamine
  05/22/24


Poast new message in this thread



Reply Favorite

Date: May 22nd, 2024 4:57 PM
Author: Mind-boggling Navy Lay Hominid



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684071)



Reply Favorite

Date: May 22nd, 2024 4:58 PM
Author: yapping hospital kitty cat

I think last name is better. But if you want to eventually sell your practice to Wal-Mart, then trade name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684077)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Mind-boggling Navy Lay Hominid

I'd be happy if one of my kids took over it when I died.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684107)



Reply Favorite

Date: May 22nd, 2024 5:33 PM
Author: emerald associate black woman

i thought you're a paralegal?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684178)



Reply Favorite

Date: May 22nd, 2024 6:09 PM
Author: Mind-boggling Navy Lay Hominid

npfd?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684307)



Reply Favorite

Date: May 22nd, 2024 10:13 PM
Author: Razzmatazz Pervert

yeah I’m sure they’re dying to take over the business of the guy who screamed at them when they were small children

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684944)



Reply Favorite

Date: May 22nd, 2024 4:59 PM
Author: Drab persian codepig

last name. trade names always seemed kinda prole to me

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684081)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: Mind-boggling Navy Lay Hominid

pnnc

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684108)



Reply Favorite

Date: May 22nd, 2024 5:01 PM
Author: Azure church building

I think trade-name law firms are among the most startingly prole things you can do to your practice.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684087)



Reply Favorite

Date: May 22nd, 2024 5:05 PM
Author: Mind-boggling Navy Lay Hominid

Checks out, Reddit seems to be all about trade names. The main alleged benefits are resale value and SEO rankings. The former might be something to consider for certain practice areas but the SEO stuff makes no sense to me. Can't you just put those buzzwords elsewhere on your site? i.e. Paralegal Mohammad, #1 SoCal Bankruptcy Attorney

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684104)



Reply Favorite

Date: May 22nd, 2024 5:18 PM
Author: Azure church building

"resale value"? What fucking percent of solo shops have resale value after the solo attorney no longer works there?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684144)



Reply Favorite

Date: May 22nd, 2024 5:29 PM
Author: yapping hospital kitty cat

You start solo then hire lawyers and staff and then sell...if you're gay

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684168)



Reply Favorite

Date: May 22nd, 2024 6:11 PM
Author: Mind-boggling Navy Lay Hominid

but you can always rebrand later i suppose

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684311)



Reply Favorite

Date: May 22nd, 2024 9:35 PM
Author: Opaque adventurous gas station

An old boomer (maybe even silent gen) solo once tried to "sell" me his practice, which consisted mostly of traffic defense and shitty family law. Just had a good chuckle remembering that.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684836)



Reply Favorite

Date: May 23rd, 2024 12:25 AM
Author: Azure church building

Lol what did he want for it?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685244)



Reply Favorite

Date: May 22nd, 2024 9:27 PM
Author: Self-absorbed supple den crotch

Git ‘er Dun Law

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684813)



Reply Favorite

Date: May 22nd, 2024 9:33 PM
Author: big pistol

Trade name is so fucking prole but a good one probably brings in business. I have too much pride.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684829)



Reply Favorite

Date: May 22nd, 2024 9:45 PM
Author: Drab persian codepig

love it when law firms have "modern" MBA-sounding hip names.

Like, Synergy Law, Fidelity Law, EZ Legal, Reliant Law, Apex Legal, Inspire Legal Services, Holistic Legal, etc.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684870)



Reply Favorite

Date: May 22nd, 2024 9:48 PM
Author: big pistol

It just makes me assume they are horrible lawyers. The same when most firms advertise.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684880)



Reply Favorite

Date: May 22nd, 2024 9:50 PM
Author: flushed zippy senate pocket flask

cr

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684888)



Reply Favorite

Date: May 22nd, 2024 9:49 PM
Author: Racy Theater Stage

I have no idea why solos would do trade names. I think it means they are basically killing time until they partner up with other attys

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684886)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: bright lascivious pisswyrm school

either be The Law Tiger or just go with your name, there is no in between

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684915)



Reply Favorite

Date: May 22nd, 2024 10:03 PM
Author: Drab persian codepig

titcr

https://www.gorillalawfirm.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684919)



Reply Favorite

Date: May 22nd, 2024 10:04 PM
Author: bright lascivious pisswyrm school

this man is leaning in

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684922)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: Rough-skinned Cracking Goal In Life Incel

Trade name is great for marketing because people know that you only do of law.

"Faggot Family Law" tells potential clients that you specialize in a certain field of law and that's why you're charging through the nose.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684917)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Mind-boggling Navy Lay Hominid

Also pigeonholes you into that practice area though.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685046)



Reply Favorite

Date: May 22nd, 2024 10:44 PM
Author: Rough-skinned Cracking Goal In Life Incel

This is assuming you've made the choice that you're going to double-down on this particular area and pass on anything else.

Nobody ever got rich being a General Practioner

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685049)



Reply Favorite

Date: May 22nd, 2024 11:02 PM
Author: Mind-boggling Navy Lay Hominid

Few general practitioners anymore. But very common to take anything that walks in the door in the early days, or focus on a few transactional areas until a clientele is established. You can always target later with marketing, website or a dba later.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685107)



Reply Favorite

Date: May 22nd, 2024 10:15 PM
Author: black crackhouse partner

https://www.mybaldlawyer.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684949)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: Mind-boggling Navy Lay Hominid



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685047)



Reply Favorite

Date: May 22nd, 2024 10:46 PM
Author: cerise bespoke indirect expression

Damn. No one would ever accuse him of false advertising.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685058)



Reply Favorite

Date: May 22nd, 2024 10:56 PM
Author: provocative tanning salon

Wild animal, actually.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685083)



Reply Favorite

Date: May 22nd, 2024 11:07 PM
Author: ivory mewling national



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685120)



Reply Favorite

Date: May 22nd, 2024 11:06 PM
Author: insecure sooty kitchen prole

NorCal Employment Counsel

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685116)



Reply Favorite

Date: May 22nd, 2024 11:09 PM
Author: cerise bespoke indirect expression

I don't think that was his actual firm name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685131)



Reply Favorite

Date: May 22nd, 2024 11:08 PM
Author: swollen erotic organic girlfriend

Trade name

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685124)



Reply Favorite

Date: May 22nd, 2024 11:19 PM
Author: Brass Dopamine

Juice WRLD Capital Partners

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685150)