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It's fucking mind-boggling that pharma companies call sales "market access"

"our product is so good we don't even sell it, we just ...
Cordovan coldplay fan brethren
  05/13/25
Uh, they don't. They call payer relations and pbms and in so...
Opaque haunting institution
  05/13/25
lol ok so now forming relationships with and marketing to pe...
Cordovan coldplay fan brethren
  05/13/25
They're called market access because they're a hoop pharma c...
Opaque haunting institution
  05/13/25
the later is called sales. If by market access they mean the...
Cordovan coldplay fan brethren
  05/13/25
Irl lol
Claret Gaped Heaven Roast Beef
  05/13/25


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Date: May 13th, 2025 3:26 PM
Author: Cordovan coldplay fan brethren

"our product is so good we don't even sell it, we just grant you access to it"

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927510)



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Date: May 13th, 2025 4:13 PM
Author: Opaque haunting institution

Uh, they don't. They call payer relations and pbms and in some cases institutional marketing market access. Salespeople who market to prescribers are called sales.

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927632)



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Date: May 13th, 2025 4:15 PM
Author: Cordovan coldplay fan brethren

lol ok so now forming relationships with and marketing to people who will pay money for your product isn't "sales"? lmao

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927638)



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Date: May 13th, 2025 4:45 PM
Author: Opaque haunting institution

They're called market access because they're a hoop pharma companies have to jump through to access the market, ie doctors and patients, and for the market to access the drugs.

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927717)



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Date: May 13th, 2025 4:48 PM
Author: Cordovan coldplay fan brethren

the later is called sales. If by market access they mean their access to the market, i.e., the pharma company needing to clear certain hurdles in order to sell the product, then fine.

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927724)



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Date: May 13th, 2025 4:28 PM
Author: Claret Gaped Heaven Roast Beef

Irl lol

(http://www.autoadmit.com/thread.php?thread_id=5724530&forum_id=2#48927668)